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by Ian Ruskin-Brown : Practical Pricing for Results

ISBN : #1854183745 | Date : 2008-01-18

Description :

PDF-90063 | This book provides entrepreneurs with a practical guide on how to set and manage the pricing of both the products and services that they offer. It outlines the process of deriving a pricing strategy first, and then monitoring the profit implications of any pricing decisions made. In a logical, sequential format, the author sets out basic financial tools such as the Profit and Loss Account, and exp… Practical Pricing for Results


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Summary: Collapse of Distinction: Review and Analysis of McKain’s Book PDF




by BusinessNews Publishing : Summary: Collapse of Distinction: Review and Analysis of McKain’s Book

ISBN : # | Date : 2013-02-15

Description :

PDF-b3cd6 | The must-read summary of Scott McKain’s book: “Collapse of Distinction: Stand Out and Move Up While Your Competition Fails”.This complete summary of the ideas from Scott McKain’s book “Collapse of Distinction” shows that instead of standardised products, customers crave distinction. They want products that stand out for all the right reasons because they are delivered by companies which are fanati… Summary: Collapse of Distinction: Review and Analysis of McKain’s Book


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[Pub.01wmF] Summary: Collapse of Distinction: Review and Analysis of McKain’s Book PDF | by BusinessNews Publishing


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Winning in Asia, European Style: Market and Nonmarket Strategies for Success PDF




by V. Aggarwal : Winning in Asia, European Style: Market and Nonmarket Strategies for Success

ISBN : #0312239130 | Date : 2001-10-18

Description :

PDF-878a5 | Despite the regional currency crisis of 1997-1998, Asia-Pacific economies continue to be among the most attractive markets in the world. Although Japanese and American firms have invested heavily in the past decades, European firms are poised to take advantage of the post-Asian recovery, phenomenal Chinese growth rates, and deepening economic liberalization. This volume focuses on understanding th… Winning in Asia, European Style: Market and Nonmarket Strategies for Success


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Winning in Asia, European Style: Market and Nonmarket Strategies for Success by by V. Aggarwal

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by Brian Mahoney : Raising Chickens Business Free Online Advertising Secrets to Massive Money Now!: Video Advertising Video Marketing Strategy Website Traffic Secrets

ISBN : #1542465842 | Date : 2017-01-09

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PDF-8e127 | With this Raising Chickens Business Free Online Advertising Secrets to Massive Money Now! Book you will Learn… How to Get Unlimited FREE Marketing & Advertising for massive money for your Raising Chickens business! How to Step by Step create Money Making Videos! The secrets the pro’s use to rank on the 1st page of YouTube! Get Massive Amounts of Web Traffic and views for Your Raising Chicken… Raising Chickens Business Free Online Advertising Secrets to Massive Money Now!: Video Advertising Video Marketing Strategy Website Traffic Secrets


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Raising Chickens Business Free Online Advertising Secrets to Massive Money Now!: Video Advertising Video Marketing Strategy Website Traffic Secrets by by Brian Mahoney

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by Bill Bishop : Strategic Marketing for the Digital Age

ISBN : #8174461957 | Date : 2007-01-30

Description :

PDF-98723 | Strategic Marketing for the Digital Age shows you how to build a digital marketing strategy, develop a plan, and execute it profitably. Bill Bishop gives you a practical, step-by-step model for developing an effective marketing program using digital and online technology. He takes you beyond mere “Internet” marketing and shows you how to expand your marketing power by using all of the digital tool… Strategic Marketing for the Digital Age


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Strategic Marketing for the Digital Age by by Bill Bishop

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Strategic Management Online Selling Competitive PDF 3d21aca00

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Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies) PDF




by Susanne Royer : Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies)

ISBN : #0415652006 | Date : 2012-11-03

Description :

PDF-d7f0d | Focusing on Business to Customer (B2C) internet business, and on firms that offer intangible products and/or services that can be directly consumed via the world wide web, Strategic Management and Online Selling also covers immaterial products and online news information or home banking. Considering how firms with similar specific characteristics are able to realize competitive advantages, this t… Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies)


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Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies) by by Susanne Royer

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Consumer Behavior Marketing Strategy 8th PDF 84c21e8e1

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: Consumer Behavior & Marketing Strategy 8th EDITION

ISBN : # | Date : 2007

Description :

PDF-991ed | … Consumer Behavior & Marketing Strategy 8th EDITION


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Increasing Your Market Share with Effective Profiling & Targeting Strategies: How to Select and Segment Markets (Marketing 101) PDF




by Jordan Kelly : Increasing Your Market Share with Effective Profiling & Targeting Strategies: How to Select and Segment Markets (Marketing 101)

ISBN : #0987153773 | Date : 2012-04

Description :

PDF-32345 | … Increasing Your Market Share with Effective Profiling & Targeting Strategies: How to Select and Segment Markets (Marketing 101)


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International Marketing Strategy CIM Companions PDF 1312a041e

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by The CIM : International Marketing Strategy (CIM Companions)

ISBN : #0902130897 | Date : 2002-09-05

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PDF-881a9 | … International Marketing Strategy (CIM Companions)


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International Marketing Strategy (CIM Companions) by by The CIM

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Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy) PDF




by P. Naude : Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy)

ISBN : #0080433588 | Date : 1998-09-01

Description :

PDF-79166 | This book aims to fulfil two objectives: to contribute to the state of knowledge in the broad area of relationship marketing and to provide readers with an insight into the antecedents and roots of the current “fashionable” interest in relationship marketing. The first part of this book presents ideas on our current understanding of networks, relationships, and interaction. The second part contain… Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy)


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Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy) by by P. Naude

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Organizations Face Crisis Managing Stakeholders PDF 2627c283d

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Organizations in the Face of Crisis: Managing the Brand and Stakeholders PDF




by D. Tafoya : Organizations in the Face of Crisis: Managing the Brand and Stakeholders

ISBN : #1349455296 | Date : 2013-03-20

Description :

PDF-fdd30 | Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects…. Organizations in the Face of Crisis: Managing the Brand and Stakeholders


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Marketspace How Profit Information Economy PDF Eefd7ee3d

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Marketspace: How to Profit from the Information Economy PDF




by Jeffrey Rayport : Marketspace: How to Profit from the Information Economy

ISBN : #075281396X | Date : 1999-05-20

Description :

PDF-2444c | The dimensions of competition in business are changing rapidly. Not long ago, business was conducted principally in the “marketplace” – an environment involving physical products (books) and services (banking) delivered by real people in physical channels (high street bookshops and banks). Now, this physical world of the “marketplace” is only half of the competition in business – and increasingly … Marketspace: How to Profit from the Information Economy


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Marketspace: How to Profit from the Information Economy by by Jeffrey Rayport

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A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry PDF




by P. Donzé : A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry

ISBN : #1137389060 | Date : 2014-04-08

Description :

PDF-b8be6 | This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury…. A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry


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by BusinessNews Publishing : Summary: Smart Pricing: Review and Analysis of Raju and Zhang’s Book

ISBN : # | Date : 2014-10-28

Description :

PDF-d8158 | The must-read summary of Jagmohan Raju and W. John Zhang’s book: “Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability”.This complete summary of the ideas from Jagmohan Raju and W. John Zhang’s book “Smart Pricing” demonstrates that many companies fail to establish a deliberate pricing strategy. In fact, many managers rarely give pricing much though… Summary: Smart Pricing: Review and Analysis of Raju and Zhang’s Book


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Better business, Better life, Better world PDF




by Jonathan Pipe : Better business, Better life, Better world

ISBN : #1540638316 | Date : 2016-11-25

Description :

PDF-792a0 | Thirty-four extraordinary entrepreneurs, business thinkers and philanthropists from around the world share the key advice they give to their grandchildren to help them build better businesses, enjoy better lives and make the world a better place. Between them they have advised governments, served start-ups to Fortune 500 companies, won awards and acclaim, written 38 other books and been featured … Better business, Better life, Better world


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[Pub.50XyS] Better business, Better life, Better world PDF | by Jonathan Pipe


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